Bring your best future forward

Use the science of relationships to enhance innovation, empowerment and resilience.
Alicia FortinberryDr. Bob Murray
You will radically change your life by learning how to create relationships that empower you and make you more effective as a leader, adviser, parent, partner.

Create relationships that empower you

Over three decades, Bob Murray MBA, PhD and Alicia Fortinberry PhD, have empowered organisations and individuals to shape and implement lasting change.

Talk to us about how our simple, research-based concepts and skills can help you:

  • shape and implement successful strategy
  • build resilience and improve mental health
  • manage conflict at all levels
  • hold difficult conversations
  • give and receive actionable feedback
  • drive innovation and adaptation
  • enhance trust and collaboration
  • enable behavioral change and growth
  • develop transformational leaders
  • create diverse, high performing teams
  • strengthen influence and impact
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Alicia and Bob’s work uniquely brings together a confluence of new research from psychology, neurobiology, behavioural genetics, biological psychiatry and anthropology.


Together they won the US Science Achievement Award for insights on human motivation and development and were appointed to head the US government’s national work stress initiative.

book award

Bob and Alicia are best-selling authors on optimism, resilience and leadership.

Buy our books here.

Latest News

The Human Science of Strategy: What works and what doesn't

The Human Science of Strategy: What works and what doesn't

Research shows that 80 percent of all strategic initiatives by businesses fail to meet their strategic objectives. This book is about how to make them a success. Strategy is, in the end, about people, and will succeed or fail depending on how well partners, employees, clients and others apply it.
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The cat and the law firm; the purr advantage

What happens when a sleepy, elderly, deaf cat arrives unannounced in the office? A real cat and real research.

Businesses have a moral duty to explain how algorithms make decisions that affect people

Amazon, Google and Facebook use algorithms to tailor what users see, and Uber and Lyft use them to match passengers with drivers and set prices. Do users, customers, employees and others have a right to know how companies that use algorithms make their decisions?
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